October 6, 2016 / by Luke Allsebrook / Content Marketing / 0 comments
Excellent content marketing is a field that takes commitment, blood, sweat, and a bit of know-how. The first three will come from you. But that last bit, giving you the knowledge on how to avoid the most common mistakes? That’s our job. So, sit back, relax, and let us take you through the six most common […]
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How To Find Low Competition Keywords For Your Content
May 23, 2017 / by Luke Allsebrook / Content Marketing, SEO / 0 comments
Organic traffic is the most obvious way to get traffic to your site. But the internet is a busy place. There are 3.5 billion Google searches per day. How do you stand out among all of the competition? You’ve already researched keywords for your content. The problem with traditional SEO research is it focuses on keywords with […]
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8 Awesome Content Marketing Benefits for Your Business
April 22, 2017 / by Luke Allsebrook / Content Marketing / 0 comments
Experts used to say that if you’re not going to put yourself online, you’re going to put yourself out of business. Nowadays, it’s not just about being present online, but being engaging and informative, too. Numbers don’t lie. On a weekly basis, one in four people makes a purchase online. That’s a whole lot of […]
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How to Write Website Content for Short Attention Spans
March 2, 2017 / by Luke Allsebrook / Content Marketing / 0 comments
Today’s the day you’re finally going to finish that novel you started months ago, right? Don’t beat yourself up about it. The average attention span typically lasts no more than 8 seconds according to research. That’s less than a goldfish! While this may not bode well for that novel, you can take this powerful fact […]
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Marketing Strategy Examples: Create Your 2017 Content Plan
December 21, 2016 / by Luke Allsebrook / Content Marketing / 0 comments
Before you start reading this, write down five different marketing strategy examples. Done? If you didn’t write down content marketing first, then this article is for you. Your business is about to gain a whole lot more exposure. Put simply, you must integrate content marketing into your 2017 content marketing strategy. There is zero discussion […]
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How to Use Humour In Your Blog to Win Clients
November 23, 2016 / by Luke Allsebrook / Content Marketing, Inbound Marketing / 0 comments
A famous Marilyn Monroe quote reads, “If you can make a woman laugh, you can make her do anything.” Perhaps the same can be said about a content marketer and his or her audience. Using humour in your blog is great for inbound marketing and for building relationships with customers. Relationship building, of course, positively […]
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The 6 Content Marketing Hacks that Create Readable Content
October 13, 2016 / by Luke Allsebrook / Content Marketing / 0 comments
Content marketing is part art, part science, and fully difficult, thanks to the shrinking attention span of readers. Studies show that the human attention span has dropped to eight seconds (which is, allegedly, shorter than that of a goldfish). Unlike writing for expression or to relay news, content marketing’s purpose is to drive a targeted […]
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6 Common Content Marketing Mistakes to Avoid
October 6, 2016 / by Luke Allsebrook / Content Marketing / 0 comments
Excellent content marketing is a field that takes commitment, blood, sweat, and a bit of know-how. The first three will come from you. But that last bit, giving you the knowledge on how to avoid the most common mistakes? That’s our job. So, sit back, relax, and let us take you through the six most common […]
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Top 10 Content Marketing Tips from Experts
September 14, 2016 / by Luke Allsebrook / Content Marketing / 0 comments
Marketing strategies used to be more straightforward. Direct mail pieces, billboards, even commercials would reach a large audience, and then? That audience would come to you to do business. Once the direct mailing went out, you captured as many eyes as you were going to with that piece, and you could simply start planning for a […]
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The Complete Guide to Creating Viral Content
September 7, 2016 / by Luke Allsebrook / Content Marketing / 0 comments
It’s easy to make content go viral. All you need is to have a great quality video that is fun and entertaining. Right? Wrong. There is a lot of content on the internet and to compete with all the noise, videos don’t only have to be great quality, but they also must hit emotional triggers […]
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